Send a SMS Campaign

Reminder

Before you send a SMS campaign, you should build your group.

How to create a group?

Step 1: Go to Create SMS Campaign

Enter the [Campaign] section, click [Create SMS Campaign] at the top right corner.

Step 2: Name Your Campaign

Name your campaign. Campaign name will not be shown in the SMS message body.

Step 3: Confirm Sender and Recipients

Set your [Sender Name], then choose a group or create a new one.

Enter your sender name and choose recipients

Tips

Sender name can be any case sensitive alphanumeric strings (0 - 9, a - Z) up to 11 characters or numeric only strings up to 14 characters. The empty space character " " is accepted but not recommended as some phones may not be able to interpret this.

To choose multiple groups, press and hold the Shift or Ctrl key.

Step 4: Set the Unsubscribe Message

An unsubscribe message can be appended at the end of your message content. Choose a message style and fill in your contact number for unsubscribe.

Tips

If a person requests to unsubscribe from your message, simply search or look into his/her contact profile, identify and click its [Subscription Centre] button, then proceed accordingly to update his/her preferences.

Step 5: Prepare the SMS

Method 1: Create SMS Template

If you will send campaigns with similar content regularly, you can:

Click the [Create SMS Template] button in the [SMS Template] field to create a new SMS template.

Tips

Learn more about how to create a SMS template.

Method 2: Reuse SMS Template

Alternatively, you can choose an existing SMS template.

Select the template you want from the drop-down menu

Method 3: Use the SMS Editor

You can write the SMS message in the editor directly. While you are writing, the system counts the number of SMS messages it will consume and characters left.

Tips

Length of a SMS

	Maximum Characters	Message Needed
Content in English Only	160	1
	306 (Long SMS)	2
	459 (Long SMS)	3
Content with Chinese or Non-English Characters	70	1
	134 (Long SMS)	2
	201 (Long SMS)	3

Step 6: Personalize the Message (optional)

If you want, you can personalize the message with data fields. Choose fields and insert its code to the right position.

Step 7: Preview the SMS

Now you can click [Preview] to verify the content in the browser.

Step 8: Test Send

Click the [Test Send] button to send a testing version of your SMS message to your Test Send Group.

Click [Test Send] to send SMS to your mobile — Click **[Test Send]** to send SMS to your mobile

Tips

Unlike email campaign, credits will be deducted for sending test SMS messages.

Step 9: Advanced Settings

You can exclude contacts, modify notification and tune other campaign configurations by clicking the [Advanced Settings] button.

Click to see [Advanced Settings] — Click to see **[Advanced Settings]**

Step 10: Schedule the Campaign

Finally, when everything looks great, you can save, schedule or start the campaign immediately.

Pending

If you are just drafting a campaign, you can choose [Pending]. All your settings will be saved but the campaign will not be sent.

Click to save, but not send the campaign

Start Now

You can choose [Start Now] to send the campaign immediately.

Click to save and send the campaign immediately

Schedule

Otherwise, you can choose [Schedule] to start the campaign at a later time.

To control how fast all messages should be sent, you have to specify the interval between each SMS message delivery.

When everything is ok, click [Save].

Tips

You can also set up [Send Periods]. Campaigns will be limited to run within [Send Periods] only or otherwise suppressed automatically. Learn more about Delivery Timetable.